Advertorial
3 reasons to visit the Brand Experience Centre in Kramerville
Bravo Brands, the African leader in home and lifestyle comfort, brings the best of local craftsmanship and design to life at the new Brand Experience Centre in Kramerville, Johannesburg – South Africa’s leading design district.
The space integrates its full stable of brands including Alpine, Edblo, Gommagomma, Grafton Everest, King Koil, La-Z-Boy, Nouwens, Sealy and Slumberland into one holistic experience.
While ease and well-being comes standard with its true home comfort collection – where you can touch and feel the quality fabrics, materials, design and craftsmanship, it’s the intangibles that make this a must visit for all:
1. Inspiration
The space has all the makings of a gallery, seamlessly integrated into a cozy coffee shop in the comfort of (what feels) like home.
Like walking through a stylish friends’ home, the Brand Experience Centre delivers inspiration by displaying how to integrate different spaces through intentional design and cherry-picked pieces.
“With the launch of the Bravo Brands Experience Centre, we are enabling South Africans to visualise the inspiration they’re discovering online to make their in-home experiences more enjoyable,”
2. Connection
Beyond connecting with quality, value offerings across lounge, bedding and flooring solutions, the Brand Experience Centre functions as a gathering place – for industry and consumers.
“Whether you’re meeting loved ones over a complementary cup of coffee, or brainstorming your next home project with your design team, the space offers a bespoke opportunity to connect the comfort you’re dreaming up for your ideal home, and the people you’re creating the space for,” adds Govender.
3. Purpose
The home comfort collective at the Brand Experience Centre is making proudly South African craftsmanship and design more accessible through the space. Beyond the anchor furniture pieces, the space also celebrates incredible local artists that compliment the Bravo Brands stable.
“We know that South Africans are prioritising supporting local brands, because of the positive knock-on-effect it has on our country’s economic recovery – taking the collective responsibility of putting the economy back on its feet,” says Govender. “As more people buy local, which stays local, the space is one more way we’re enabling our brands, our people and our communities to prosper.”
