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A masterpiece of precision, imagination and engineering has officially touched down in South Africa. LEGO® South Africa has brought in its largest life-size build ever showcased in the country: a full-scale LEGO® Technic Mercedes-AMG F1 W14 E Performance car, constructed from an extraordinary 192,937 LEGO bricks.
Originally built in Singapore and now touring South Africa, this striking replica celebrates the craftsmanship of both LEGO Technic design and Mercedes-AMG performance engineering. Measuring 5.1 metres long and 2.2 metres wide, and weighing over 900 kilograms, the life-size model transforms the iconic Formula 1 car into a sculptural work of art. Every panel, curve and aerodynamic detail has been faithfully recreated, mirroring the sleek presence of the real W14 while capturing the playful spirit of LEGO innovation.
“This build represents our passion for creativity and our commitment to pushing the boundaries of what is possible with LEGO bricks,” says Valery Kasimov, country manager for LEGO South Africa.
Mercedes-Benz South Africa’s Claudius Steinhoff adds that the project embodies shared values of “precision, performance and excellence,” bringing two global design icons together in one unforgettable creation.
Now, the life-size LEGO Mercedes-AMG F1 car is taking its place in the fast lane. It is also embarking on a nationwide tour that gives South Africans the chance to experience this engineering marvel up close.
The tour will feature interactive stations where fans can unleash their creativity and put their racing skills to the test, including:
The journey begins in Johannesburg and continues across the country over the next few months:
At each stop, visitors can explore the build, snap photos with the full-scale F1 car, and enjoy hands-on LEGO experiences designed for builders of all ages.
As LEGO South Africa continues to celebrate design, innovation and play, this touring build bridges the gap between motorsport performance and imaginative construction—proving that when creativity takes the wheel, the possibilities are limitless.
As South Africans pack their bags for European winter escapes — or prep for our own unpredictable summer storms — one outerwear hero is fast becoming a must-have: Duck Apparel’s Classic Parka™ in Ebony x Ivory. Delivered alongside the brand’s effortlessly chic woven tote and Milan sunglasses in the colour Tea, this coat proves once again why Duck is redefining stylish functionality for modern travellers.
To celebrate the festive season, Hello Lifestyle Magazine is partnering with Avante to gift one reader a 750ml bottle of the new 10-year Avante XO — a striking expression crafted to showcase the depth, elegance, and layered complexity of true Cape Potstill brandy, valued at R1,499.
Looking for a vibrant weekend escape that blends fresh produce, mouth-watering food and drink, creative crafts, interactive experiences and endless family-friendly fun? Prison Break Market in Glenferness, nestled between Lonehill and Kyalami in Johannesburg, offers just that — a unique market experience that feels more like a day-long outing than a simple shopping trip.
As South Africans pack their bags for European winter escapes — or prep for our own unpredictable summer storms — one outerwear hero is fast becoming a must-have: Duck Apparel’s Classic Parka™ in Ebony x Ivory. Delivered alongside the brand’s effortlessly chic woven tote and Milan sunglasses in the colour Tea, this coat proves once again why Duck is redefining stylish functionality for modern travellers.
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