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The Chosen Ones: Meet the man behind the reality series

The Chosen Ones Sheldon the Sniper

The recently launched reality series, The Chosen Ones, features the self-made South African crypto mogul, Sheldon Diedericks and his tight circle of family and friends, including Tyrone De Abreu Rodrigues, Gregory Mann, Dean Diedericks, Brandon Nel, Nathan Springorum, Kyle Coutinho, Syoma Pirutin, and Michael Jercinovic. In the South African produced series, they go on various themed adventures, performing all kinds of stunts and dares. Evidently, it was met with raving enthusiasm from Sheldon, AKA The Sniper’s fans around the globe.

We just had to know what he has to say about this success story…

The process behind creating a brand-new reality show

Sheldon says crypto has truly transformed his life. “It opened my eyes to new possibilities and a different way of living.” Still, his journey to success was often lonely. “I longed for the genuine connection and acceptance I had experienced with my childhood friends.” These friends, however, were trapped in unfulfilling jobs. Hence, he decided to seize the opportunity and create a business venture that would not only bring them together again, but also provide financial rewards and fun along the way.

Maslow Christmas Lunch 2024

Now, the reality show is centred around him and his ten closest friends and family members. “We embarked on incredible travel experiences, turning our escapades into an entertaining show.” Production ran seamlessly, which led to them assembling a dedicated team who continuously films and uploads content. Evidently, they’ve been able to establish a collective identity under the brand, working towards launching successful careers for all of them.

“Each member of our group possesses unique interests and qualities that we have been developing on the show, while also exploring fresh business ideas and setting new goals for one another,” Sheldon says. “In summary, our adventure has been an exhilarating experience, filled with joy and personal growth. It has also served as my way of providing support and guidance to my cherished network of friends and family members, who have been integral to my journey thus far. Together we are forging our own paths and shaping a brighter future, embracing the opportunities that come our way and sharing our talents with the world.”

You can WIN with The Chosen Ones, including: An Alex Varga Sirona water bottle, Uflex old school snap back, Gary Player simulated leather weekend bag and Volkano noise cancelling headphones. Click here to enter the competition. Ts and Cs apply.

Are lifestyle shows on the rise on YouTube?


Well, Sheldon says yes! “Lifestyle shows are on the rise on YouTube and I would even say, this is the new TV. The world is now in content creation mode and this demonstrates the growing demand for diversified, personalised, interactive and relatable content. This inclusivity allows for a broader representation of voices in the entertainment industry so it’s a really exciting time.”

According Sheldon, the three key reasons why YouTube shows are the future of entertainment include: Authenticity and reliability; niche content and customisation; and interactivity and community engagement.

Have you watched any of the episodes yet? Check it out here.

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