Woolworths has just launched its very first standalone beauty store in the heart of Waterstone Village, Somerset West. The new store offers a unique, luxury-focused shopping experience, featuring a curated selection of top beauty products, complemented by high-end skin and nail services. All in all, they have created an elevated beauty destination for discerning customers.
With its sleek design and modern, tech-inspired aesthetics, the Woolworths Beauty store represents the brand’s innovative approach to beauty retail. Julie Maggs, General Manager for Beauty, says: “Our new Beauty store reinforces our ambition to be the leading beauty destination in South Africa.” Ultimately, this bold move highlights Woolworths’ commitment to expanding its presence in the South African beauty market.
At the new Woolworths Beauty store, visitors can indulge in luxury skin services, with the option to enjoy a cup of coffee or a glass of bubbly while browsing. An additional highlight is the advanced skin analysis machine, which offers personalised skincare insights, helping customers select the best products for their unique needs. Further to this, professional makeup, skincare and fragrance consultations are readily available, enhancing Woolworths Beauty’s widespread offerings.
For those shopping for gifts, complimentary gift wrapping is provided and the store’s dedicated staff can arrange to order products from other locations, ensuring a seamless shopping experience. This store is certainly positioned as a premier beauty destination.
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