Thrive by WHX: Where Health, Innovation, and Human Potential Meet

Thrive by WHX is a dynamic three-day event that brings together science, sport, and wellness through innovation.
Designed for contemporary living, this event celebrates movement, mindset, and longevity. Attendees can look forward to expert-led talks, high-impact workouts, immersive wellness experiences, and networking opportunities that promote both personal and professional growth.
The event will feature global leaders, elite athletes, and trailblazing thinkers who are redefining health and human potential.
A World-Class Line-Up
This year’s stage will shine with some of the most inspiring names in sport and wellness. Among them:
– Bryan Habana, Rugby World Cup Champion and global sports icon.
– Dricus du Plessis, UFC Middleweight World Champion.
– Keven Lerena, South African professional boxer and celebrated global sports figure.
– Juandré Kruger, former South African rugby great.
– Dr. Tara Swart Bieber, neuroscientist, bestselling author, and trustee for charity.
– Tatiana Smith, two-time Olympic champion and South African swimming sensation.
Together, these trailblazers will share insights that transcend disciplines, offering powerful perspectives on resilience, innovation, and the future of health.
Beyond The Stage
Thrive is more than a conference — it’s an experience. Visitors can expect:
1. HYROX Activation: Watch athletes take on the renowned HYROX fitness challenge, a thrilling test of endurance and community spirit.
2. Live performance: Don’t miss Lerato Moipone Molapo’s powerful live performance that celebrates culture, resilience, and the unity of music.
3. Celeb meet & greet: Join us for an exclusive meet and greet with Thrive’s esteemed personalities, featuring memorable photo opportunities and meaningful interactions.
The Numbers Speak
With over 10,000 attendees expected, 300+ exhibitors, and more than 50 sessions, Thrive promises to be a landmark gathering for anyone passionate about health, sport, and innovation. The event spans 4,000 sqm of curated activations, ensuring there’s something for everyone — from fitness fanatics to wellness seekers, entrepreneurs, and curious explorers.
Save The Date
When: 2 – 4 September 2025
Where: Cape Town International Convention Centre
Times: Tuesday & Wednesday (9am – 5pm), Thursday (9am – 4pm)
Registration is now open at worldhealthexpo.com/thrive.