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TGRC Turns 67 Minutes into Winter Relief This Mandela Day

The Glass Recycling Company marked Mandela Day by supporting the Fountain of Love Centre with blankets and essential groceries

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TGRC Turns 67 Minutes into Winter Relief This Mandela Day

Mandela Day is built around a beautifully simple idea: meaningful change does not always require a grand campaign, a celebrity ambassador or a boardroom full of PowerPoint slides. Sometimes, it begins with noticing what people need and doing something useful about it.

This year, The Glass Recycling Company (TGRC) put that principle into practice by donating blankets and essential groceries to the Fountain of Love Centre, helping the organisation provide warmth, food and comfort to the children, families and individuals who depend on its services.

Observed annually on 18 July, Mandela Day encourages South Africans to dedicate 67 minutes to helping others. The number commemorates the 67 years Nelson Mandela devoted to public service, but its real value lies in what happens after the clock runs out.

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Supporting the Fountain of Love Centre

For more than two decades, the Fountain of Love Centre has supported some of South Africa’s most vulnerable citizens.

Its work reaches orphaned and vulnerable children, child-headed households, elderly residents and people living with disabilities. Through feeding programmes and community outreach initiatives, the centre helps meet needs that do not conveniently disappear once Mandela Day has passed.

Winter adds another layer of difficulty. Cold weather places greater pressure on households already facing food insecurity, limited resources and inadequate shelter. TGRC therefore focused its Mandela Day contribution on two immediate necessities: warmth and nourishment.

The donated blankets and groceries will help the centre continue supporting individuals and families through the colder months.

“Mandela Day reminds us that creating meaningful change doesn’t always require grand gestures—it starts with showing up, caring for one another and taking action where it matters most.”

Shabeer Jhetam, CEO of TGRC.

Mandela Day Is About Showing Up

While TGRC is primarily responsible for promoting and increasing glass recycling in South Africa, Jhetam believes sustainability cannot be separated from the wellbeing of people and communities.

“While our purpose is to build a more sustainable future through glass recycling, we also recognise that sustainability is ultimately about people. Strong communities are built through partnership, compassion and shared responsibility,” he adds.

It is an important distinction. Sustainability is often discussed through recycling targets, collection volumes and circular-economy strategies. These matter, but the larger conversation must also include the people who live, work and raise families within those systems.

Building Stronger Communities Beyond Mandela Day

TGRC works throughout South Africa’s glass value chain, connecting manufacturers, brand owners, transporters, buy-back centres and waste collectors. Its work helps ensure that used glass bottles and jars are collected, processed and returned to the manufacturing cycle as new glass products.

Through recycling banks, public-awareness initiatives and partnerships with industry and communities, the organisation helps strengthen South Africa’s circular economy. Its Mandela Day contribution extends this responsibility beyond environmental sustainability and into direct community support.

The blankets will eventually wear thin and the groceries will be used, but the larger lesson should remain: organisations can make a meaningful difference when they listen to community partners and respond to genuine needs.

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Mandela Day may centre on 67 minutes, but community organisations need support throughout the year. We recommend contacting a trusted organisation in your area and asking what it genuinely requires before arriving with a well-intentioned donation. Whether it is groceries, warm clothing, professional skills or simply a few dependable hours, the most valuable contribution is usually the one that answers a real need.

www.theglassrecyclingcompany.co.za
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